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Black Friday is a concept borrowed from the USA, translated into romanian as "Vinerea Neagră". For americans, Black Friday represents the day following Thanksgiving and marks the beggining of the Christmas shopping season. In USA, this day is considered the busiest shopping day of the year.
In Romania, this period signifies a time of greater discounts compared to the rest of the year, usually over a limited timeframe, typically in the last days of November.
The term "Black Friday" firstly appeared in the 1960s in Philadelphia, marking the first day of Christmas shopping season.
Black Friday debuted in Romania in 2011. The first brands to mark this event were eMag and Flanco. The first Black Friday in Romania overwhelmed the online environment but also marked the moment when online shopping took off and became a significant segment in the market.
This year, Black Friday on LYNNE starts on Friday, 29th November 2024.
As every year, the LYNNE brand will have a series of discounts on Black Friday, online and in stores, for the products of the autumn-winter 24/25 collection!
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